As the 2020 election cycle ramps up, voters can expect a flurry of targeted advertisements fueled by big data on their doorsteps, inboxes and social media feeds. While microtargeting based on demographic information is not a new trend in campaign strategy, campaigns traditionally relied on analyzing voter behavior within broader categories such as age or gender before big data was easily accessible.
Stunning Issues: Photo voltaic Dial
We live in troublesome days. We’re experiencing the historic impacts of this virus from a distance and up shut. As we enter the second month of shelter in place in San Francisco, I’ve seen myself eager for magnificence in a visceral approach. I’m going to observe that craving and start a sequence, sharing lovely issues which have introduced me some small pleasure.
To kick it off, let’s check out the Photo voltaic Dial face on the Apple Watch.
Hodinkee printed an interesting deep dive into the intricacies of the Photo voltaic Dial watch face for the Apple Watch. I’ll quote at size from it right here:
This one is just referred to as the Photo voltaic Dial, and it’s a remarkably charming factor. It has been described as a miniature sundial for the wrist, however it’s reasonably extra like having a sundial and the Solar itself in your wrist, each on the similar time…
…The portion of the dial that is in mild blue represents the variety of sunlight hours, and the portion in darkish blue, night time; the boundaries between every part mark dawn and sundown. Reverse the Solar on the 24-hour hand is a smaller dial which exhibits the hours and minutes, in both an analog or digital format. The 4 corners of the watch face are taken up with customizable problems…
…The colour of the sky additionally adjustments relying on the time of day, and throughout the twilight hours, you get a really fairly transition from blue, to a deeper blue, to a stunning pale pink because the photo voltaic disk begins to sink under the horizon. You’ll be able to rotate the crown to point out you what time sundown takes place, in addition to the varied phases of twilight. You will additionally see, in yellow numbers within the sub-dial, what number of hours it’s from the present time to sundown, or different photo voltaic astronomical occasions.
The Photo voltaic Dial has been an choice on my watch since final September, however as a result of I didn’t perceive its intricacies within the slightest, I didn’t recognize it. Whereas the world whirs on, I’m starting to follow dwelling on lovely issues like this.
April 18, 2020
San Francisco, California