Profitable in Amazon’s KDP Choose Program: PART 2

images - Profitable in Amazon's KDP Choose Program: PART 2

Questions are nice. I really like questions. Typically I study extra when somebody asks me a few subject that I’m captivated with. And yesterday a author pal requested a really pointed query. That is precisely what she requested:

“Jeff why is it higher for authors with fewer books to remain on KDP Choose? Sorry, however I do not get it.” – nameless

Effectively, naturally I informed her to return to The Writing Bomb for particulars. However I additionally typed the next reply with my cellphone… discuss an auto-correct nightmare! Anyway, I noticed that if one particular person asks a query than there are most likely dozens extra with the identical quandary.

Anyway, this is my reply to her query:
“Why is it higher for newer authors to stick with KDP choose?”

The reason being easy. Nobody is aware of who you’re, and no different on-line ebook retailer will assist promote you want Amazon… arms down.
Take any first time indie or small press creator, drop their ebook into all on-line e book shops and they’re going to all sink to the underside except that creator continues to write down ebook after ebook, and promote closely, and nonetheless might not promote a lot. Most new authors proceed to advertise closely, making an attempt to drive their dream of mass gross sales and ebook signings, ready, hoping for the magic to occur, and it hardly ever does. 
Why? As a result of nobody is aware of who you’re! Not you personally, however the rhetorical you, the unknown creator, the primary timer who is not well-known, who would not have 50,000 twitter followers, a platinum album, or staring in a sitcom. 
Amazon is aware of this, and so with a purpose to create a market the place their creator’s are dedicated to them for the lengthy haul, they created a system (that was already in place and efficient) and supplied it as an “on-demand” promotional instrument for creator’s who publish completely with Amazon (KDP) — a reward if you’ll. 
The reward is on demand promotion (1-5 days to promote your ebook(s) free of charge, renewable each 90 days) that may be focused and managed. It is the right reply to the unknown creator. The creator may give away hundreds of copies (15,000+ is an efficient free promo consequence, and my common for my novels,  a drop within the bucket by way of  thousands and thousands of kindle readers). 
However why would an creator wish to give away so many books? Easy. Whenever you give that many copies away, two issues occur (the magic): 
 1. Readership Explosion: With KDP Choose, a new creator can develop a following at a charge by no means earlier than potential, and can garner much more evaluations than with gross sales that trickle in beneath regular circumstances. How is that this potential? Visibility, my pal… visibility within the free retailer. Heck, I even promote extra print copies throughout a freebie promo. 
 2. Constant Gross sales Bump: Amazon treats free downloads like gross sales, thereby putting the creator’s ebook cowl throughout their web site in locations just like the “prospects who purchased this additionally purchased” part under different books bought by those that downloaded the free ebook, and infrequently in the identical style. The residual promotion that Amazon offers is after all relative to the variety of books downloaded through the free promotion. 
This is the trick (properly, certainly one of them): Do that sufficient instances and also you begin to goal your viewers as a result of your ebook is constantly touchdown in your pre-selected class lists within the free retailer. Then, while you get the visibility from being in a class listing, your gross sales can develop organically inside days of returning to the “paid” retailer. 
Instance: Twisted Vengeance garnered 18,427 downloads in my Sept. 2012 freebie promo. I scheduled the promo for 3 days, however stored it going yet one more day as a result of I used to be #5 within the free retailer for two days straight and did not wish to cease the momentum. Two days later, Twisted was ranked #800 one thing within the paid retailer, promoting very properly. I raised my value again to $2.99 and made a couple of dollars. 
Now, what simply occurred apart from giving freely 18,000 books? 
1. Viewers Development: I gained much more readers from that promotion, as mirrored in my put up freebie evaluations, and Fb likes that got here in after the promo. Not everybody who downloaded the ebook will learn it, or prefer it for that matter, and that is okay. However you might be certain, there’s a better chance that I’ll achieve the next variety of followers with 18K downloads than with 500 natural purchases.
images 1 - Profitable in Amazon's KDP Choose Program: PART 22. Further Gross sales Raise: The wheels that began spinning throughout my free promo continued after the “sale”. NOTE: Free books do not add as a lot weight in Amazon’s algorithms as a paid ebook (therefore hitting #5 in free retailer vs. #800 within the paid), however that is okay, too. Amazon rewards gross sales with visibility. So for those who proceed to  promote with KDP Choose each 90 days, getting that common gross sales bump, and adjusting your value with the ebb and circulation of your rating (99¢ when your gross sales are down, and $2.99 or extra when gross sales are up), your gross sales ought to proceed to develop — much more so for those who proceed to publish further books. Why? As a result of each bump throws your ebook on extra ebook pages, and then you definitely fade, however then you definitely bump up. Long run (1 12 months for me), it’s working like a wholesome trying Inventory Market graph… slowly rising with dips and spikes, however constantly rising gross sales. 
KDP Choose provides you free promotion from the most important ebook retailer on the planet! And the outcomes enhance with each new ebook. Why? As a result of not solely can I carry my rating utilizing value decreases as an incentive (promotional instrument), however I may also promote with focused free days with a number of titles. That offers me two strategies of attracting readers with each 90-day cycle. So when you’ve got 2 books, that is 4 free promotional instruments. If in case you have 3 books, that is 6 free promotional alternatives, and so forth.
Like I at all times say, “books promote books”. Sadly, many freshman Creator’s suppose their ebook will promote on the advantage of high quality. Typically that occurs with luck, however hardly ever. There are over 1,000,000 kindle books now. 1,000,000! Geesh!

Do you see the benefit of hitting the highest #20 or #100 within the free retailer? Because of KDP Choose, I’ve sat above, beside, and immediately beneath Stephen King and Koontz. However get this, I’m a no one by way of the world large publishing business. The identify Jeff Bennington means little or no to the overwhelming majority of readers, and but my “free ebook” promotions have positioned my identify and ebook covers in locations I by no means thought potential. 

This program can market a comparatively unknown like a giant identify creator. With KDP Choose, I beat out Heather Graham (Massive time creator in ghost class) typically, as a result of my promotions with KDP Choose assist enhance me up there with the massive girls and boys. This program can actually be the nice equalizer for brand new authors, even for those who solely have one wonderful ebook. And no different platform, excluding Kobo is doing something like this.
Amazon has so many promotional instruments to assist market authors, it is not humorous! Check out a few of these advertising instruments they use: Bestsellers Record, Scorching New Launch listing, Movers and Shakers, High Rated lists, Present Thought lists, High-100 Class lists, Tags,  “Should you like” lists, “So that you wish to” lists, and High Rated Creator Record (New: I am presently #44 in Horror). 
The reality is… when you’ve got 10 titles it is simpler for readers to seek out you. And an creator with that many books has most likely grown his or her platform over the course of time anyway. However while you solely have one or two titles, like most authors on the market, KDP Choose is the one program that may speed up the lengthy, time draining strategy of discovering your readers.

Different websites listing your ebook(s) on the market, however while you accomplice with the largest ebook retailer within the world, and they’re keen that can assist you discover your viewers, and promote your books, you get a a lot larger return, relative to what the opposite shops can do for you. And like all applications, there are a selection of variables that may affect one’s success (cowl artwork, evaluations, product description, pattern, ebook size, and so forth). And naturally, there may be at all times the exception, and a time for an creator to drag out after they have outgrown this system. However typically, after one 12 months with Choose, I am nonetheless very enthusiastic about KDP Choose’s energy to advertise.

By the way in which… REUNION is free Oct 28 – thirtieth throughout my little “Halloween Haunted Giveaway”

Jeff Bennington () is the best-selling creator of Reunion, Twisted Vengeance, Creepy, and Creepy 2, and The Indie Creator’s Information to the Universe. Creepy 3 is coming quickly!

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Is Huge Information Corrupting the U.S. Election Course of?

As the 2020 election cycle ramps up, voters can expect a flurry of targeted advertisements fueled by big data on their doorsteps, inboxes and social media feeds. While microtargeting based on demographic information is not a new trend in campaign strategy, campaigns traditionally relied on analyzing voter behavior within broader categories such as age or gender before big data was easily accessible.

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Molly Kozlowski

立中式速繪 動態姿勢繪圖技巧 ポーズが描ければ 動きも描ける たてなか流クイックスケッチ


作者: 立中順平  
出版社:楓書坊 |譯者: 游若琪
出版日期:2020/09/30
ISBN:9789863776314
規格:平裝 / 217頁 / 19 x 25.7 x 1.08 cm / 普通級 / 部份全彩 / 初版
定價:420元|優惠價:79折332元
購買請點我【 博客來書店
▲從部落格連接至博客來購買商品▲
部落格會獲得一些回饋金,幫助我挖更多坑。謝謝。
◆注意,如果有瀏覽器有安裝檔廣告的程式 連接AP 有可能失效◆ 

●本書特色
  ◎從心態及觀念養成開始,1-5分鐘,新手也能立馬上手的「立中式速繪教學」。
  ◎58部插圖教學影片免費下載,新手可一步步反覆學習,書末更附有作品集供創作者參考。
  ◎3大章節、逾200張速繪圖,講解觀察人物技巧、速繪重點及提升風格的小撇步。
速繪人物的基礎三堂課:
  ➊ 建立正確的心態
  不要想畫「正確」,而是要「輕鬆地多畫一些」,
  所謂的觀察力,只是「知識」和「經驗」的累積,
  熟悉自然就會,真的畫不出來的時候,只觀察也行。
  因為#魅力十足的圖,和技巧或常識毫無關係。#
  藉由觀察獲得的經驗和記憶,會轉換成「現實感」並活在作品中。
  不斷畫速繪,就能培養出短時間內掌握特徵的能力。
 
  ➋ 練習簡單畫全身的速繪技巧▁▁火柴人練習
  ⑴ 將全身分成15個部位,
  用2D畫全身,
  「頭 部、胸部、骨盤」是橢圓形。
  「上臂、下臂、大腿、小腿、手、腳」是線條。
  用D字形畫胸廓、軀幹和髖部,塑造印象,
  部位和部位之間留下空白,
  就能輕鬆畫出姿勢。
 
  ⑵ 注意基本結構,不要注意輪廓和細節
  看全身:那個人在做什麼?你有什麼感覺?
  看部位:位置和傾斜度?有什麼功用?
  簡單大膽地畫,鎖定在動作和使用身體的方式。
 
  ⑶ 立體化
  畫出火柴人的2D表現方式,稱作Shape,
  接下來要把平面添加立體的資訊,
  讓Shape有厚度(深度),
  只要畫出縱向的中心線,以及表示膨度的橫向曲線,
  就能變成有厚度和方向性的立體物。
 
  ⑷ 創造不對稱平衡
  全身的節奏和動線是一種流線感。
  盡量避免線條左右對稱,
  大原則是:弧線的對面必然是直線。
 
  ➌掌握印象,最後的風格和情緒添加
  這個人正在做¬「什麼」(動作)?他有「什麼樣」的感受(感情)?
  動作和感情,就是本書所說的動態。
  習慣用少量線條畫全身的思考方式後,就加入動線(flow)的觀點吧!
  不同的曲線會流暢地引導視線。
  彎度深的曲線會用慢節奏,彎度淺的曲線會用快節奏來引導視線。
  將線條加上粗細,就會產生強弱,成為更有趣味性的圖。
 
  本書從心態建立到步驟教學,
  不到20秒就能完成一幅速繪,
  附上58張速繪插圖影片,
  從空白至完稿,一筆一畫的繪畫過程全呈現,
  供學習者一遍一遍觀看臨摹,
  零基礎也沒問題。
 
  每次畫的速繪都是僅有一次的體驗,
  是當下你所能畫出的線條所構成的,
  請輕鬆享受速繪的樂趣吧!
 
◆作者簡介    
立中順平    
  日本岡山縣人。
  1993年開始在Disney Animation Japan擔任動畫師。
  後來進入Answer Studio,目前是自由工作者。
 
  曾參與《跳跳虎歷險記》(Disney)、《棒球大聯盟》(電視版)、《鑽石王牌》、《YURI !!!on ICE》、《佐賀偶像是傳奇》等作品。
 
  目前以動作作畫導演的身分參與各個作品的製作,是負責運動動畫動作表現的資深動畫師。
▼黑介紹
由曾經在華特迪士尼動畫工作室與日本動畫公司Answer Studio的日本資深動畫師立中順平撰寫的速繪教學書
教學主張「不要只在意正確,而是要畫出具有魅力的人物。」
在正確的觀念下,不斷的練習速繪,來培養出掌握特徵的能力。
本書分3個章節
第一章節:速繪繪畫 P1-73.
1-1:速繪的觀念介紹
1-2:速繪人物的重點
1-3:掌握印象
第二章節:繪畫技巧P75-145.
2-1:速繪的各種技巧
2-2:身體局部與衣服
2-3:邁向下一步,動態的掌握
第三章節:速繪作品集P151-218.
收錄立中老師3年來的速繪作品。
▼黑書評
多數速寫教學書都很吃繪畫基礎,在沒有人物基礎的前提下會很難入門。
本書教學另闢蹊徑在以沒有基礎的前提下,講解如何學習速繪
內文資訊量雖然大,但搭配簡化好上手的範例
對新手來說比較好入門,實際操作也不會太挫折
推薦給想讓人物動態更有魅力的學習者們~
這本很不錯用~~~

Design College students’ Summer season Break

With summer break fast approaching, graphic design students like me are trying to figure out productive ways to spend their time. Work for money? Work for experience? Summer classes?

I’ve spent the past few months doing everything I can to
find an internship this summer. Finding a company that isn’t an MLM and will
actually pay good money for your design work is tough. Luckily, graphic design
is a field that’s in demand, so there are a lot of good options out there.

The other option for getting design experience during the summer
break is freelance work, but that comes with its own slew of issues. There’s
nothing worse than beginning to work with a client and getting excited for a
project just for them to look at you with a face like the Surprised Pikachu Meme
when you start to discuss cost.

With two weeks left in the semester, here’s hoping we figure
something out soon!