As the 2020 election cycle ramps up, voters can expect a flurry of targeted advertisements fueled by big data on their doorsteps, inboxes and social media feeds. While microtargeting based on demographic information is not a new trend in campaign strategy, campaigns traditionally relied on analyzing voter behavior within broader categories such as age or gender before big data was easily accessible.
Morphotropic phase boundary
In the last few years, search for lead free piezoelectric materials become indispensable due to hazards of lead (Pb) based piezoelectric materials for human health and environmental concern. Among the few lead free piezoelectric materials available, solid solution based on Bi0.5Na0.5TiO3 (BNT) with a morphotropic phase boundary (MPB) is considered as potential candidate for replacing PZT [1-3]. BNT is a promising lead free piezoelectric material, used as actuators and transducers [4,5], for the alternative of currently used PbZr1-xTixO3 (PZT). BNT is a kind of A-site complex ions perovskite with rhombohedral symmetry at room temperature. BNT shows strong ferroelectricity with a high remnant polarization, coercive field and relatively high Curie temperature 320 ̊C [6, 7].